The first week of November will see us take a quantum leap forward in the way we do things at Clachaig Inn and Carefree Self Catering Holidays. Once everyone has gone home after Octoberfest, we be busy installing a new Property Management System, along with online booking software.
Great, so what does that mean?
Basically, our reservations will be all on computer rather than based on the good old trusty reservation book and mighty pencil. And once that happens, all the rest follows. Like knowing who you are, what you want and what we can offer, all at the touch of a button.
This is probably one of the most significant investment decisions we've taken in recent years and we're optimistic that both business and customers will so see the benefits. Our current research shows that over 40% of our accommodation business is repeat business, rising to over 50% when you look at the shoulder and winter seasons, and so it makes sense that we know who you are and what you like.
Enough for the moment. Now pass me my quill....
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